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Independent strategic advisory

Strategic communicationsfor reputation, capital and growth.

We advise companies, founders and investment firms on positioning, reputation and communications across Europe and Asia.

Expertise

A clear position.
A credible voice.

We help clients clarify how they want to be understood, strengthen leadership visibility and build confidence with investors, media and other priority audiences.

Corporate & Executive Positioning

Shape a clear corporate narrative and leadership voice, grounded in business strategy, sector expertise and evidence of what sets the company apart.

Corporate positioning · Reputation strategy · Executive profiles · Thought leadership

Financial & Fundraising Communications

Build a credible investment narrative and coordinate communications around fundraising, transactions and key business milestones for financial and business audiences.

Investment narratives · Fundraising communications · Transaction announcements · Fund positioning

International Media Relations

Turn business developments and sector expertise into relevant stories, supported by focused engagement with regional and international media.

Media strategy · Editorial engagement · Media intelligence · Executive briefings
Where we add value

Support where business priorities and external perception need to align.

Capital events

When a fundraise, transaction or investment milestone needs a stronger narrative and coordinated external communications.

Reputation

When the business needs a clearer position, stronger market recognition or senior counsel on sensitive communications.

Market entry

When entering a new market requires a locally relevant story and credible engagement with media and stakeholders.

Leadership

When founders, executives or partners need a more distinctive external profile linked clearly to the business strategy.

Featured case study
Maestro Equity Partners · Private capital · Italy–Southeast Asia

International positioning for a Southeast Asian investment strategy.

The mandate

Support Maestro Equity Partners’ international positioning around its Southeast Asian investment strategy.

Our contribution

Corporate narrative, executive positioning and international media strategy around the firm’s investment thesis, portfolio activity and sector expertise.

Why VentureINK

Investor perspective.
Editorial judgement.
Founder-led counsel.

Investor perspective

We start with the questions behind the corporate story: what makes the business distinctive, what supports its ambitions and what leadership can credibly stand behind.

Editorial judgement

Our journalism background shapes how we assess evidence, find the substance of a story and prepare leaders for external scrutiny.

Positioning across markets

We help companies and investment firms establish relevance with European and Asian audiences, adapting the narrative to the market and the audience that matters.

Direct senior counsel

Clients work directly with the senior adviser responsible for the mandate, from the first discussion through delivery.

How we work

Senior counsel, shaped around the mandate.

We structure each engagement around the level of continuity, leadership and execution the business requires.

Retained Counsel
Ongoing senior counsel on positioning, reputation and communications priorities, with continuity across the business and key external moments.
Fractional Leadership
Part-time senior communications leadership providing direction, coordination and delivery without adding a full-time executive role.
Project Mandates
Focused engagements around a transaction, market entry or business milestone, with a defined scope, clear priorities and senior ownership.
Team

Senior expertise

Giovanni Puglisi

Founder & Principal

Strategic communications adviser with 15+ years of international experience across EMEA and APAC, spanning journalism, reputation, financial communications, policy and cross-border advisory.

Carolyn Cohn

Europe Senior Advisor, Financial Communications

London-based financial journalist and senior adviser with two decades covering global markets, including insurance, fund management, pensions and emerging and frontier markets, much of it at Reuters.

Michael Tatarski

Asia Advisor, Editorial & Communications

Journalist, editor and communications adviser focused on Southeast Asia. Publisher of Vietnam Weekly, with bylines in the South China Morning Post, and former Communications Manager at AVV.

Contact

Discuss a mandate.

Tell us briefly what you are working on and what you need communications to achieve.

[email protected]Milan · London · SingaporeVentureINK